Real Betis and OlyBet Expand European Partnership
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Real Betis and OlyBet Expand European Partnership

  • 24 October 2023

The European sports entertainment, betting, online games, and gambling brand OlyBet has stated that its agreement with Real Betis will be extended.

The partnership, which began in 2021–22, has been extended for another three years. Until June 2026, OlyBet will continue to be Real Betis' principal regional betting partner throughout Europe, with the exception of Spain.

Corey Plummer, CEO of OlyBet, was very enthusiastic about the renewed connection and made it clear that the club, its programmes, and its members have the full backing of the brand.

Plummer also mentioned that OlyBet is excited to be a part of the electrifying football atmosphere at Benito Villamarín Stadium.

At the same time, Real Betis's Business Director Juan Useros stressed the significance of maintaining ties with a regional partner outside of Spain.

Real Betis can spread its brand outside Spain thanks to all these sponsors, and it is vital to show that significant worldwide firms are interested in Real Betis, according to Useros, who expressed happiness with the alliance's extension for three more years.

"Since we are heading in the right direction, we have extended over 90% of the agreements that were going to expire."

Real Betis and OlyBet have renewed their partnership, with OlyBet previously serving as the club's official partner in the Baltic region (which includes Lithuania, Latvia, and Estonia).

Live broadcasts, matches, local events, and social media engagements were all intended to provide additional avenues for Real Betis supporters in the area to connect with the club through this collaboration.

In addition to hosting the World Series of Poker Circuit event in Tallinn and being the Official Betting Operator of the 2023 Ryder Cup, OlyBet has expanded its footprint in the sports and entertainment industries. 

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