BGC confirms a change in leadership and appoints a Gamesys director.
Gambling News

BGC confirms a change in leadership and appoints a Gamesys director.

  • 24 April 2026

The Betting and Gaming Council (BGC) Board is about to adopt a new leadership style, with the Chair post being selected by BGC members on a rotational basis for a 12-month period. 

Consequently, the first non-executive Chair in this new age will be Kane Purdy, Managing Director at Gamesys Operations Limited. 

Purdy is qualified for the position because he previously spearheaded industry cooperation behind GamProtect, the single customer view project intended to improve player protection and elevate industry standards. 

"I am honored and delighted to take on the role of Chair of the Betting and Gaming Council," he said in response to his nomination. 

"Having worked in the field for 20 years, I am aware of how critical it is to collaborate in order to overcome obstacles, improve standards, and guaranty the continued success of the regulated sector. 

"To build on the great progress already made and help shape the future direction of the BGC, I look forward to working collaboratively with Grainne and the team, as well as with members from across the industry." 

Purdy takes over for Executive Chair Michael Dugher, who left the BGC earlier this year after six years. 

"Kane brings a huge amount of experience, expertise, and talent to this role, built over two decades in the industry," stated Grainne Hurst, CEO of the Betting and Gaming Council. 

He is a well-respected leader who has a thorough awareness of the opportunities and obligations associated with working in a regulated setting. Additionally, he has shown a great dedication to teamwork by supporting projects that improve industry standards and protections. 

"As we continue to advocate for our members, raise standards, and support a well-regulated industry that delivers for customers, the economy, and communities across the country, I look forward to working closely with him." 

Despite the fact that many operators are being forced out of the UK market due to the 40% taxation rates, the industry is crying out for a voice in the mainstream as pressure mounts for laws to tighten even more.

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